Kitt Tucker

Selected work

2011 - Present Day

Design leadership that drives outcomes.

Design leadership that drives outcomes.

With 23 years experience in Product Direction, Management, User Experience, and Product Design, I specialize in highly visible, consumer-facing and enterprise solutions for mobile, web, and TV.

I've designed products for Apple, Microsoft, AT&T, and DirecTV and collaborated with various design agencies including Frog, Method, BBDO, Critical Mass, Interbrand, and others.

With 23 years experience in Product Direction, Management, User Experience, and Product Design, I specialize in highly visible, consumer-facing and enterprise solutions for mobile, web, and TV.

I've designed products for Apple, Microsoft, AT&T, and DirecTV and collaborated with various design agencies including Frog, Method, BBDO, Critical Mass, Interbrand, and others.

When AT&T bought DirecTV, I was recruited as the User Experience Subject Matter Expert in an effort to improve the DirecTV mobile app's 1-star rating. My assignment was to improve the app's rating (iOS & Android) to 4-stars or more as quickly as possible.

Mobile

DirecTV Mobile App

Led the redesign of AT&T's U-verse interface, creating a streamlined, personalized experience with seamless content integration, while aligning with FCC requirements and supporting AT&T’s strategic goals for the future of content delivery.

TV

U-verse TV

Life was the first mobile health tracker that allowed users to create and track custom metrics. It's a cycle tracker and whole-life tracker that's amazingly accurate and super easy to use.

Mobile

Life Mobile App

Delivered a scalable AT&T homepage solution that improved task success rates, reduced support calls, and increased engagement with key promotions. Led cross-functional collaboration to align design with user needs and business goals.

Web

AT&T Homepage

One helps women monitor cycles, fertility, pregnancy, and overall health. As a one-stop solution for all things women's health and well-being, you can track your symptoms, mood, food, drink, sex, doctor appointments, and more.

Mobile

One Mobile App

LandLab was founded to improve the landscaping industry by addressing high costs, poor communication, and inconsistent service through UX-driven automation of estimating, scheduling, and support.

LandLab was founded to improve the landscaping industry by addressing high costs, poor communication, and inconsistent service through UX-driven automation of estimating, scheduling, and support.

LandLab was founded to improve the landscaping industry by addressing high costs, poor communication, and inconsistent service through UX-driven automation of estimating, scheduling, and support.

Web

LandLab Website
LandLab Website

ProService’s Admin Dashboard redesign improved usability and aligned with strategic goals. I delivered a streamlined interface that enhanced navigation, increased efficiency for HR admins, and supported future application scalability.

ProService’s Admin Dashboard redesign improved usability and aligned with strategic goals. I delivered a streamlined interface that enhanced navigation, increased efficiency for HR admins, and supported future application scalability.

ProService’s Admin Dashboard redesign improved usability and aligned with strategic goals. I delivered a streamlined interface that enhanced navigation, increased efficiency for HR admins, and supported future application scalability.

Web

ProService Dashboard
ProService Dashboard

ENG helps non-English speakers learn the top 1000 English vocabulary words in a way that's both easy and fun. Learning just 5 words per day, users will master over 300 words in just two months.

Mobile

ENG Mobile App

The Digital Guide streamlined onboarding for AT&T agents, transforming complex setup tasks into intuitive steps, improving efficiency, user satisfaction, and scalability while reinforcing AT&T’s commitment to innovation and support.

The Digital Guide streamlined onboarding for AT&T agents, transforming complex setup tasks into intuitive steps, improving efficiency, user satisfaction, and scalability while reinforcing AT&T’s commitment to innovation and support.

The Digital Guide streamlined onboarding for AT&T agents, transforming complex setup tasks into intuitive steps, improving efficiency, user satisfaction, and scalability while reinforcing AT&T’s commitment to innovation and support.

Mobile

AT&T Mobile App
AT&T Mobile App

Delivered a scalable AT&T homepage solution that improved task success rates, reduced support calls, and increased engagement with key promotions. Led cross-functional collaboration to align design with user needs and business goals.

Website

Image of a computer and keyboard on a desk
Image of a computer and keyboard on a desk

Delivered a scalable AT&T homepage solution that improved task success rates, reduced support calls, and increased engagement with key promotions. Led cross-functional collaboration to align design with user needs and business goals.

Website

AT&T Homepage
AT&T Homepage

To improve customer-centric design, I led the creation of five detailed personas for AT&T’s eCommerce team. This process involved extensive research, including interviews, surveys, and behavioral studies with over 200 participants across multiple cities.

Personas

Personas

© Kitt Tucker

ENG helps non-English speakers learn the top 1000 English vocabulary words in a way that's both easy and fun. Learning just 5 words per day, users will master over 300 words in just two months.

Mobile

ENG Mobile App
ENG Mobile App

ENG helps non-English speakers learn the top 1000 English vocabulary words in a way that's both easy and fun. Learning just 5 words per day, users will master over 300 words in just two months.

Mobile

Image of a computer and keyboard on a desk
Image of a computer and keyboard on a desk

Life was the first mobile health tracker that allowed users to create and track custom metrics. It's a cycle tracker and whole-life tracker that's amazingly accurate and super easy to use.

Mobile

Life Mobile App
Life Mobile App

One helps women monitor cycles, fertility, pregnancy, and overall health. As a one-stop solution for all things women's health and well-being, you can track your symptoms, mood, food, drink, sex, doctor appointments, and more.

Mobile

One Mobile App
One Mobile App

Led the redesign of AT&T's U-verse interface, creating a streamlined, personalized experience with seamless content integration, while aligning with FCC requirements and supporting AT&T’s strategic goals for the future of content delivery.

TV Concept

U-verse TV
U-verse TV

To improve customer-centric design, I led the creation of five detailed personas for AT&T’s eCommerce team. This process involved extensive research, including interviews, surveys, and behavioral studies with over 200 participants across multiple cities.

Personas

Personas
Personas

Life was the world's first mobile health tracker that allowed users to create and track custom data. It's a cycle tracker and whole-life tracker that's amazingly accurate and super easy to use.

Mobile

Image of a computer and keyboard on a desk
Image of a computer and keyboard on a desk

One helps women monitor cycles, fertility, pregnancy, and overall health. As a one-stop solution for all things women's health and well-being, you can track your symptoms, mood, food, drink, sex, doctor appointments, and more.

Mobile

Image of a computer and keyboard on a desk
Image of a computer and keyboard on a desk

Led the redesign of AT&T's U-verse interface, creating a streamlined, personalized experience with seamless content integration, while aligning with FCC requirements and supporting AT&T’s strategic goals for the future of content delivery.

TV Concept

U-verse TV
U-verse TV

To improve customer-centric design, I led the creation of five detailed personas for AT&T’s eCommerce team. This process involved extensive research, including interviews, surveys, and behavioral studies with over 200 participants across multiple cities.

Personas

Image of a computer and keyboard on a desk
Image of a computer and keyboard on a desk

When AT&T bought DirecTV, I was recruited as the User Experience Subject Matter Expert in an effort to improve the DirecTV mobile app's 1-star rating. My assignment was to improve the app's rating (iOS & Android) to 4-stars or more as quickly as possible.

Management

DirecTV Mobile App
DirecTV Mobile App

When AT&T bought DirecTV, I was recruited as the User Experience Subject Matter Expert in an effort to improve the DirecTV mobile app's 1-star rating. My assignment was to improve the app's rating (iOS & Android) to 4-stars or more as quickly as possible.

Management

DirecTV Mobile App